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Adding Custom Buttons in Simple Social Buttons

The Custom Buttons feature lets you add one or more fully customized buttons to your social bar. Unlike the standard platform buttons, custom buttons are not tied to a specific social network.

You can define the label, destination URL, icon, and color scheme, making them ideal for driving traffic to a landing page, affiliate link, sign-up form, or any other destination that matters to your business.

This feature is now available in Simple Social Buttons Pro.

Getting to the Custom Buttons Settings

To find the Custom Buttons area, open your WordPress dashboard, navigate to Social Buttons, then Settings.

Go to settings option in ssb
Go to the Settings option – Simple Social Buttons

Scroll down the settings page until you reach the Custom Buttons section. You will see a panel containing all the fields needed to configure your button, along with the management actions for any buttons you have already created.

 

Add customized buttons on your social posts using SSB
Add Custom Buttons option – SSB

How to Create a Custom Button Using SSB?

Each custom button is built from seven fields. Fill them in as follows:

1. Button Label

Enter the text that will appear on the face of the button. This is what your visitors will read, so keep it short and action-oriented. Good examples include “Visit Store,” “Download Guide,” “Get the Deal,” and “Join Our List.” The label can be anything that fits your call to action.

2. Button URL

Enter the full web address you want the button to open when a visitor clicks it. This can be an internal page on your site or any external URL, a product page, a campaign landing page, a partner site, or a sign-up form. Always use the complete URL beginning with https:// to ensure the link works correctly and securely.

3. Button Icon

Click the Upload Icon to open the WordPress Media Library. You can select an image you have already uploaded or add a new one from your computer. For the best results, use a simple, square image. Icons that are too detailed or too wide can look cluttered at the small sizes used in social bars. A clean, single-color symbol or logo mark tends to work well.

4. Background Color

Choose the default background color for your button; this is what visitors see before they hover over it. Enter a hex code directly, for example #0865FF for a strong blue, or use the color picker if your interface provides one. This color should fit your brand and stand out enough to attract attention in the social bar.

5. Hover Background Color

Choose the color that appears when a visitor moves their mouse over the button. Using a slightly darker or lighter version of your main background color is the most common and effective approach. The visual shift signals interactivity and confirms to the visitor that the button is clickable.

6. Text Color

Set the label text color on your button. White (#FFFFFF) works well on most colored backgrounds, but the key requirement is contrast: the text must be readable against whatever background color you have chosen. If you are unsure, tools like the WebAIM Contrast Checker can help you verify accessibility.

Saving and Activating Your Button

Once you have filled in all the fields, scroll to the bottom of the settings page and click Save Changes. This stores your button configuration. Saving alone, however, does not make the button visible on your site.

To make the button live, click the Activate button next to your custom button in the Custom Buttons panel.

Until you activate it, the button will appear in your settings but not in your social bar.

Click on activate button for custom button to appear
Click on the Activate button – Simple Social Buttons

Note: Think of it as a two-step process: Save stores the configuration, and Activate makes it visible to visitors.

After activating, you can position the custom button alongside your other social network buttons in the main Social Buttons list. Drag it to the position you want within the active buttons list, and it will appear in that order across all your configured placements.

Drag custom button to activate
Drag and Drop Button to Active field – Simple Social Buttons

Managing Your Custom Buttons

At the bottom of the Custom Buttons panel, you will find three management actions for each button you have configured:

Action What it does
Activate Enables the custom button and makes it visible with your active social buttons on the front end of your site.
Deactivate Temporarily hides the button without removing its configuration. All your settings are preserved, so you can switch them back on at any time.
Delete Permanently removes the custom button and all of its settings. This action cannot be undone, so use it only when you are certain you no longer need the button.

You can create multiple custom buttons and manage them independently. Each button has its own activate, deactivate, and delete controls, so you can run several custom CTAs at once or stage buttons for future campaigns without affecting the ones that are currently live.

Tips for Effective Custom Buttons

A few practical suggestions to get the most out of this feature:

  • Keep the label to two or three words. Short, specific labels like “Get the Guide” or “Shop Now” tend to perform better than longer phrases.
  • Match the button colors to your brand. Using your primary brand color for the background and white for the text is a reliable starting point.
  • Use the Deactivate option for seasonal campaigns. Rather than deleting a button you set up for a promotion, deactivate it once the promotion ends. You can reactivate it next time without rebuilding the configuration.
  • Test your button on mobile. Social bars may appear differently on smaller screens, so check that your label is still readable and the icon looks clean at reduced size.
  • Position matters. After activating, move the custom button to a deliberate spot in your active buttons list. Placing it first can increase visibility; placing it last keeps it from competing with your primary social shares.
  • Custom button icons are uploaded through the standard WordPress Media Library, so the same file type rules apply; JPEG, PNG, GIF, and SVG files are generally supported, depending on your WordPress configuration

Tip: For best results, use a square PNG or SVG with a transparent background, kept under 100KB. Simple, single-color icons tend to look the cleanest at the small sizes used in a social bar.

Custom buttons on front end using ssb
Custom Buttons on Frontend – Simple Social Buttons

Can You Add More Than One Custom Button?

Yes. You can create multiple custom buttons and manage each one independently. Every button has its own label, URL, icon, color settings, and activate/deactivate controls, so you can run several at the same time or prepare buttons for upcoming campaigns without affecting the ones that are already live.

Where Will Custom Buttons Appear?

Your custom button follows the same placement rules as your other social buttons. Once activated, it appears wherever you have configured Simple Social Buttons to display, whether that is on posts, pages, or both. If you want to limit where it shows, adjust your placement settings under Social Buttons >> Settings.

Note: Deactivating a button hides it from the front end of your site but does not delete any of its configuration. The label, URL, icon, and color settings are all preserved exactly as you left them. You can reactivate it at any time, and it will return exactly as configured, with no need to set it up again.

Need Help?

If you run into any issues setting up your custom buttons, our support team is here to help. Visit our support or check our documentation for additional guidance.